Global launch of Luxega
On January 17, 2025, we proudly introduced Luxega, the newest and most innovative brand in Run Group. Luxega marks a groundbreaking step in sustainable and cost-effective LED lighting and sets a new standard for how municipalities and governments can upgrade street lighting.
With its advanced AI technology, Luxega is the first company in the world to develop a model that can clone existing streetlight housings. This revolutionary process ensures a 100% customized LED solution, enabling municipalities and contractors to reuse old luminaires while benefiting from modern LED technology. This is in line with Run Group's mission to combine sustainability, efficiency and innovation across all our brands.
What makes Luxega unique?
Luxega's LED inserts are designed to ensure maximum energy efficiency, long lifetime and easy installation. The inserts provide energy savings of over 50% compared to traditional light sources, with system efficacies between 100 lm/W and 170 lm/W. This not only reduces power consumption, but also contributes significantly to CO2 reduction, which is an important factor for municipalities that want to reach their climate goals.
One of Luxega's biggest advantages is the fast installation time. Most LED inserts can be installed in about 15 minutes, minimizing disruption and labor costs. Combined with a typical ROI (Return on Investment) of less than three years, Luxega offers one of the most cost-effective solutions for lighting upgrades on the market.
Why choose Luxega?
For municipalities and contractors, Luxega offers a safe, reliable and sustainable solution for street lighting projects. The LED inserts comply with all European road regulations, including the strictest requirements in Scandinavia. Through partnerships with specialized lens manufacturers, Luxega offers hundreds of lens choices that ensure precise light distribution, even on complex roadways.
In addition, Luxega offers Dark Sky certified solutions that reduce light pollution and promote biodiversity - a growing priority for urban planners. Each LED insert comes with independent laboratory measurements, CE certification and an EC Declaration of Conformity, ensuring full safety and compliance with all regulations.
A milestone for Run Group
As the newest member of Run Group, Luxega represents our strong commitment to innovation and sustainability. By combining our expertise in LED technology with Luxega's advanced AI model, we help municipalities modernize their infrastructure without the environmental costs of producing new luminaires.
"This launch is the result of years of dedication to developing technology that unites sustainability and efficiency," says Rune Sogaard Larsen, CEO of Run Group. "Luxega is more than a brand; it is a promise to deliver smarter and greener lighting solutions that make a real difference for cities around the world."
Moving forward
With the official launch, Luxega is ready to partner with municipalities, governments, installers and contractors to deliver customized LED lighting solutions. As part of Run Group, Luxega reflects our shared vision of lighting the future sustainably while maintaining the highest standards of quality and performance.
To learn more about Luxega and their innovative solutions, visit Luxega's website. Together we can transform the way we light up our cities and create a brighter and more sustainable future.